一份新報告指出9.5%的Instagram用戶可能是機器人

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  • 一份新報告指出9.5%的Instagram用戶可能是機器人

      201808/2217:05

    ◎來自研究公司Ghost Data的一份新報告顯示,多達9.5%的Instagram用戶可能是機器人。儘管與所有社群網路一樣,Instagram努力從其平台中識別出機器人並將之移除,但與三年前的同樣研究中這一比例為7.9%相比,還是增加了不少。

    ◎新聞網站ZeroHedge解釋,Ghost Data在購買了20,000個機器人來分析這些機器人的行為之後得出這樣的結論。該公司接著將所述行為與大約100萬個帳戶進行匹配,並發現它們在熱門的Instagram帳戶的追隨者粉絲中非常活躍。當它們真的有發佈內容時,通常是使用在其他網站上找到的模特兒照片」。

    ◎當被問及這項調查結果時,Facebook的發言人表示「我們內部的估計顯示,殭屍帳號佔Instagram每月活躍用戶群中的一小部分而已」,但沒有說明一小部分是多少。此報告正出現在Instagram準備整頓其用戶群中另一個不應該存在的元素之際,該元素就是13歲以下的用戶。TechCrunch報導稱,Facebook和Instagram將「更主動地對仲裁時遇到並懷疑他們年齡低於13歲的用戶的帳戶進行鎖定」,並需要他們提出年齡證明後才能再次解鎖帳戶。

    詳細全文:

    Do androids dream of Instagramming their electric-sheep noodles in the hope of getting a few hundred likes? A new report from research firm Ghost Data suggests that as many as 9.5% of Instagram users may be bots.

    That's up from 7.9% in its comparative study three years ago, despite Instagram (like all social networks) upping its efforts to identify and remove bots from its platform.

    "Ghost Data reached their conclusion after buying 20,000 bots to analyse their behaviour. The firm then matched said behaviour with around 1 million accounts, and found that they were very active among the followers of popular Instagram accounts. When they did post content, they were usually photos of models that were found on other websites," explained news site ZeroHedge.

    Asked about the findings, Facebook's spokesperson said that "our internal estimates show that spam accounts make up a small fraction of Instagram's monthly active user base" – without saying what fraction.

    The claims come as Instagram prepares to crack down on another element of its user-base that shouldn't be there: under-13s. TechCrunch reported that Facebook and Instagram will "more proactively lock the accounts of users its moderators encounter and suspect are below the age of 13", and require proof of age to unlock them again.

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