串流媒體Deezer以新的設計和標誌進行品牌重塑

  • 流覽次數:: 23
  • 分類: 產業區
  • 分享次數:
  • 作者: 音樂地圖
  • 串流媒體Deezer以新的設計和標誌進行品牌重塑

      201906/1907:33

    ◎全球串流媒體Deezer更新了其應用程式的外觀和標誌,旨在「突出該品牌的人性和本地身份」。Deezer的應用程式也進行了改進,為播放清單和頻道提供較少的文字和專門的視覺處理。

    ◎新的播放器將其顏色與當前曲目的封面藝術相匹配,以獲得真正的個人化用戶體驗。同時還有一個新的標誌,將數位時代標誌性的音頻調整器和新的Mabry Pro字體與Deezer的品牌聯繫在一起。

    詳細全文:

    Global streamer Deezer has updated its app with a new look and logo designed to "highlight the brand's human and local identity." The Deezer app has also been revamped to have less text and dedicated visual treatments for playlists and channels.

    The new player matches its color to the cover art of the current track for a truly personal user experience.

    There's also a new logo that updates the iconic equalizer for the digital age., and a new font, Mabry Pro, ties Deezer's brand together.

    "We want to bring users a modern and human service that stands out from anything else on the market. Our unique look and feel also reflect our mindset as an industry challenger. We help our users create the soundtrack to their lives by bringing them the music they need for any moment" - Hans-Holger Albrecht, CEO Deezer.

     

    Hypebot

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