◎加拿大的全國音樂產業協會、之前名為Music Canada Live的組織，已於2019年更名為加拿大現場音樂協會。
◎除了更名之外，前Music Canada Live的執行總監Erin Benjamin，將成為加拿大現場音樂協會的總裁兼執行長。
◎加拿大現場音樂協會的前身Music Canada Live從2014年開始成立運作，代表加拿大的演唱會主辦商、音樂節、藝人行程預訂公司、演出場館、俱樂部、體育館、表演藝術中心、票務代理機構以及其他組織和供應商。
Canada's national industry association, formerly known as Music Canada Live, has rebranded as the Canadian Live Music Association for 2019.
"This is an important milestone for our organisation," explains Jesse Kumagai, chairman of the association's board. "As Music Canada Live we were able to hit the ground running back in 2014, with great thanks to Music Canada for providing the support we needed to launch and grow as quickly as we did.
"Now, with over 200 members across the country and a clear mandate ahead of us, the time is right to establish our own distinct identity. Our new name and brand clearly reflect who we are and will strengthen our ability to advocate on behalf of our sector, our amazing members and deepen relationships with our many valued partners."
In addition to the name change, Erin Benjamin, formerly Music Canada Live executive director, becomes president and CEO of the Canadian Live Music Association.
"We have achieved a remarkable amount of success in a very short time," says Benjamin, "because live music is more important than ever, especially to artists. Our sector, in terms of Canadian music market revenues, is anticipating tremendous growth by 2021 and beyond.
"A robust association means a healthy industry. We are helping to tell the story of live music in this country by championing the work of our members, because when live music prospers, everybody benefits."
The Canadian Live Music Association, formed as Music Canada Live in 2014, represents concert promoters, festivals, booking agencies, venues, clubs, arenas, performing arts centres, ticket agencies and other organisations and suppliers in Canada.