粉絲忠誠度應用程式FIX將於秋季推出

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  • 作者: 音樂地圖
  • 粉絲忠誠度應用程式FIX將於秋季推出

      201810/1503:11
    ◎Fan Integrated Experiences LTD宣布即將發布其粉絲忠誠度應用程式FIX。FIX將作為過時的粉絲俱樂部模式的解決方案,其應用程式將同時提供iOS和Android兩種操作系統。

    ◎FIX設計了民主化的粉絲俱樂部體驗,並根據現有習慣創建了一致的獎勵和鼓勵制度。該應用程式提供了一個論壇,用於粉絲期望與他們喜愛的藝人的內容和互動的形式。該應用程式將把粉絲現有的音樂串流習慣遊戲化,並通過特殊功能和優惠獎勵他們。通過忠誠度計劃,粉絲可以獲得藝人見面會的資格、即時VIP聊天、打折門票、VIP入場資格和擴增實境整合。粉絲還將獲得獨家內容,並可以為特定演出場館和藝人兌換優惠和商品的獎勵。

    ◎FIX將與Apple Pay、Samsung Pay和Android支付裝置整合,以在全球的音樂演出活動中進行點擊和支付功能並累積點數。

    詳細全文:

    Fan Integrated Experiences LTD. has announced the upcoming release of its fan loyalty app FIX. The FIX app will be available on both iOS and Android and serve as a solution to outdated fan club models.

    FIX has designed a democratized fan club experience and creates a consistent system of rewards and incentives based on existing habits. The app provides a forum for the type of content and interaction that fans expect with their favorite artists.

    "Life online was supposed to bring you closer to the artists you admire and the people you love. But for all the instant gratification, it has created an emptiness between you and anything real," said FIX founder and CEO, Jerry Deifer in a release. "Streaming music is far from the breathless anticipation of live music. It's nowhere near the roaring crowds, the sweaty bodies and the relentless primal rhythms that fuel live experience."

    The app will gamify fans' existing music streaming habits and rewards them with special features and offers. Through the loyalty program, fans can get access to artist meet and greets, live VIP chats, discounted tickets, VIP admission and augmented reality integration. Fans will also receive exclusive content and be able to redeem rewards for concessions and merchandise for select venues and artists.

    "FIX closes the gap between the online and offline music experiences, integrating the two worlds through rewards, intimate access, relevant offers and the life-affirming excitement of a live show (sweat and all)," added Deifer. "This is what music can be. I only hope what we created can bring you back to the core of music purpose and what it means to you. In Real Life."

    FIX will integrate with Apple Pay, Samsung Pay and Android payment devices for tap and pay capabilities utilizing points at music events globally.

    Billboard

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