紀念Woodstock音樂節50週年的《Woodstock 50》活動已取消

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  • 紀念Woodstock音樂節50週年的《Woodstock 50》活動已取消

      201905/0715:52

    ◎紀念Woodstock音樂節50週年的《Woodstock 50》活動已被取消。Dentsu Aegis Network發布官方聲明表示演唱會和慶祝活動已被取消,因為他們「不認為該音樂節的製作可以被執行完善而成為一個值得Woodstock這個品牌名稱的活動」。該音樂節原本計劃出現的掛頭牌演出者包括The Killers、Dead and Co、Imagine Dragons和Jay-Z。

    ◎消息人士告訴Billboard,該活動已經花費了超過3000萬美元,其中包括由Dentsu Aegis Network投資的子公司Amplify Live預付給藝人的款項;Dentsu Aegis Network是一家跨國媒體和數位營銷公司,由日本公司Dentsu擁有,總部位於倫敦。

    詳細全文:

    Woodstock 50 has been cancelled. On Monday, officials with Dentsu Aegis Network released said that the concert and celebration had been cancelled because they "don't believe the production of the festival can be executed as an event worthy of the Woodstock Brand name." Headliners scheduled to appear included The Killers, Dead and Co, Imagine Dragons and Jay-Z. Here is the statement in full:

    "It's a dream for agencies to work with iconic brands and to be associated with meaningful movements. We have a strong history of producing experiences that bring people together around common interests and causes which is why we chose to be a part of the Woodstock 50th Anniversary Festival. But despite our tremendous investment of time, effort and commitment, we don't believe the production of the festival can be executed as an event worthy of the Woodstock Brand name while also ensuring the health and safety of the artists, partners and attendees."

    As a result and after careful consideration, Dentsu Aegis Network's Amplifi Live, a partner of Woodstock 50, has decided to cancel the festival. As difficult as it is, we believe this is the most prudent decision for all parties involved."

    Sources tell Billboard that more than $30 million has already been spent including prepayments to artist by by Amplify Live, the investment arm of Dentsu Aegis Network, a multinational media and digital marketing firm headquartered in London and a owned by Japanese company Dentsu.

     

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