美國唱片業協會的拉丁音樂上半年報告顯示串流主宰將近全部的市場

  • 流覽次數:: 101
  • 分類: 產業區
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  • 作者: 音樂地圖
  • 美國唱片業協會的拉丁音樂上半年報告顯示串流主宰將近全部的市場

      201811/0806:57
    ◎美國唱片業協會RIAA發布對美國的拉丁音樂市場的半年期報告,其中的分析反映出與該組織的2018上半年整體音樂產業的評估相同的趨勢。拉丁音樂收入同比增長15%至1.35億美元,串流媒體佔了其中幾乎所有的比例,佔拉丁市場的91%。

    ◎付費訂閱佔串流媒體收入的大部分,比例為59%。來自付費訂閱的7200萬美元收入與2017年同期相比增長了70%。有廣告支持的免費隨選串流佔串流媒體收入的21%,同比增長30%達到2600萬美元。剩餘的20%的串流媒體收入來自數位和個人化廣播電台。

    ◎2017年全年,在美國的拉丁音樂的串流收入為2.04億美元,總收入為2.43億美元。隨著訂閱收入數字繼續螺旋式上升,拉丁音樂的發展有望超過去年度的數字。

    詳細全文:

    The RIAA has released its half-year report on the Latin music market in the U.S., and the analysis echoes the same trends as the group's H1 assessment of the overall music industry. Revenue from Latin music grew 15% on-year to $135 million. Streaming represents nearly all of that total, and was responsible for 91% of the Latin market.

    Paid subscriptions were the majority of the streaming money with a 59% share. The $72 million from paid subscriptions marked a 70% increase from the same period of 2017. Ad-supported on-demand had 21% of streaming revenue, with a 30% on-year increase to $26 million. The remaining 20% of streaming revenue for the period was generated by digital and customized radio.

    In all of 2017, Latin music delivered streaming revenue of $204 million and overall revenue of $243 million in the United States. The genre is on track to surpass lass year's figures as subscription revenue figures continue to spiral higher.

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