訂閱串流佔英國2018年度音樂收入的一半以上

  • 流覽次數:: 10
  • 分類: 產業區
  • 分享次數:
  • 作者: 音樂地圖
  • 訂閱串流佔英國2018年度音樂收入的一半以上

      201905/2108:39
    ◎英國唱片業協會BPI發布了其2019年的年鑑,這是一份關於串流媒體對英國市場的影響的重要數據報告。根據其2019年的報告,英國錄製音樂的收入在3年內增長了20%;受到串流媒體、黑膠唱片和影視同步配樂的推動下,2018年收入增長了3.1%,音樂收入總計為8.655億英鎊。

    ◎串流媒體收入增長32.8%,訂閱的部分增長34.9%,訂閱受眾為英國的錄製音樂產業帶來了近5億英鎊的收入,僅此一個來源就佔英國年度音樂收入的一半以上。訂閱串流媒體收入在3年內增長了220%,現在佔該產業收入的將近60%;有廣告插播支持的免費串流提供了1,910萬英鎊的收入。BPI使用該報告作為一個推動從廣告支持的平台獲得更多的支付的機會,並縮小長期爭論的價值差距。

    ◎實體格式銷售額下降22.5%,黑膠唱片銷售在2018年增長3.7%達到5710萬英鎊,但大多數其他格式都是下降的。CD仍然佔有20.4%的市場份額,但這些銷售的收入正在減少,2018年減少28.4%為1.768億英鎊。

    詳細全文:

    BPI has published its 2019 yearbook, a report with more important numbers about the impact of streaming in the UK market. The 2019 edition found that recorded music revenue in the UK rose 20% over three years. In 2018, revenue grew by 3.1%, driven by streaming, vinyl, and sync. The country's music revenue totaled £865.5 million.

    Streaming revenue grew 32.8%, while subscriptions grew by 34.9%. The subscription audience generated nearly £500 million for the UK's recorded music industry, making that source alone responsible for more than half of the country's annual revenue. Subscription streaming revenue has increased by 220% over three years and is now responsible for just under 60% of the industry's intake. Ad-supported streaming provided revenue of £19.1 million. BPI used the report as an opportunity to push for securing larger payments from ad-supported platforms and closing the long-debated value gap.

    Physical format sales fell by 22.5%. Vinyl had 3.7% growth to reach £57.1 million in 2018, but most other formats saw declines. CDs still hold a 20.4% share of the market, but revenue from those sales are decreasing, with 2018 results down 28.4% to £176.8 million.

    "The recorded music industry in the UK is showing consistent growth, driven by investment in new talent, innovative global marketing, and offering music fans outstanding choice, convenience and value," BPI CEO Geoff Taylor said.

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