2018年在推特上有53億條推文與K-pop有關

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  • 分類: 產業區
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  • 作者: 音樂地圖
  • 2018年在推特上有53億條推文與K-pop有關

      201904/1603:01

    ◎K-pop於2018年在推特上出現的頻率非常高,該社群媒體平台公佈確認了這一點:在2018年的12個月內,推特上有53億條推文引用了K-pop。

    ◎根據Twitter的數據,去年有20個國家的用戶曾在推特上發布關於K-pop的貼文,這些國家是:阿根廷、巴西、加拿大、智利、法國、印度、印尼、日本、馬來西亞、墨西哥、秘魯、菲律賓、新加坡、韓國、台灣、泰國、土耳其、英國、美國和越南。

    ◎而整個2018年中,韓國團體BTS是推特上貼文中被提到最多的名字,去年最受歡迎的推文是成員J-Hope參與Drake的「In My Feelings」病毒挑戰。包括EXO和GOT7在內的其他K-pop男團也在這一年裡在該網站上有很大的吸引力。

    ◎Twitter還分享了其有K-pop藝人出現其中的Twitter Blueroom廣播的受歡迎度日漸增加,使得該社群媒體平台能夠為廣告商提供與K-pop觀眾互動的機會。

    詳細全文:

    To the surprise of only those who don't use the site, K-pop had a huge presence on Twitter in 2018. And now the social media platform has confirmed it: 5.3 billion tweets referenced K-pop on Twitter over the 12-month period, the site announced this week.

    According to Twitter, the 20 countries where audiences were tweeting about K-pop throughout the last year were: Argentina, Brazil, Canada, Chile, France, India, Indonesia, Japan, Malaysia, Mexico, Peru,the Philippines, Singapore, South Korea, Taiwan, Thailand, Turkey, the United Kingdom, the United States and Vietnam.

    BTS was the most-tweeted-about account overall on Twitter throughout 2018, and the most-liked tweet of the year featured J-Hope participating in Drake's "In My Feelings" viral challenge. Other K-pop boy bands including EXO and GOT7 saw heavy traction on the site over the year as well.

    Twitter also shared that the increasing popularity of its Twitter Blueroom broadcasts featuring K-pop acts have enabled the social media platform to provide advertisers with opportunities to engage with K-pop audiences.

     

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