Discogs的2018年中分析顯示黑膠和卡帶銷售持續增長

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  • 作者: 音樂地圖
  • Discogs的2018年中分析顯示黑膠和卡帶銷售持續增長

      201809/2212:59
    ◎Discogs發布了2018年中市場分析和數據庫摘要。該報告的重點放在舊曲目和新發行曲目的實體音樂銷售上,並將其與Neilson的更廣泛的行業統計數據進行比較。Discogs年中市場分析與Nielsen Music的年中報告數據進行比對,提供了Nielson的B2C和線上音樂市場Discogs的數據的獨特比較,其中也包括C2C的再轉售。

    ◎Nielsen Music的報告中指出實體專輯銷量在2018年再次減少,降幅14.6%,而在Discogs的市場銷售額是增長的,訂單量增加10.2%,收入增長15.8%。2018年到目前為止,實體銷售最受歡迎的格式還是黑膠唱片,銷售訂單量同比增長14.97%,然而卡帶卻是銷售訂單量增加幅度最多的,達35.19%。

    ◎提交到Discogs數據資料庫的黑膠唱片和CD數量均略有下降,分別為3.13%和1.47%,而卡帶和其他格式(數位版本和實體媒體的組合)均有所增加,分別增加8.96%和4.50%,提交量淨增加12.32%。在Discogs市場上銷售的最受歡迎音樂類型是搖滾、電子和放客/靈魂樂。然而,古典樂和拉丁音樂的銷售額和去年同期相比分別有37.82%和35.07%的大幅增長。

    詳細全文:

    Discogs has released their 2018 Mid-Year Marketplace Analysis & Database Highlights. The report emphasizes physical musical sales for both catalog and new releases, comparing them to broader industry stats from Neilson.

    The Discogs Mid-Year Marketplace Analysis compares data from the Nielsen Music Mid-Year Report offering a unique comparison of Nielson's B2C and online music marketplace Discogs' data, which includes C2C re-sales.

    Mid-Year Highlights:

    Nielsen Music is reporting that physical album sales are down again for 2018 (-14.6%), while Discogs' Marketplace sales are up, with a 10.2% increase in orders and 15.8% increase in revenue.

    The most popular format sold so far in 2018 has been vinyl, with an increase in sales orders year-over-year (+14.97%). However, cassettes have seen the most growth in sales orders (+35.19%).

    Vinyl and CD submissions to the Discogs Database have both decreased slightly (-3.13% and -1.47%, respectively), while cassettes and other formats (a combination of digital releases and physical media) have increased (+8.96% and +4.50%, respectively) for a net increase in submissions (+12.32%).

    The most popular genres sold in the Discogs Marketplace are Rock, Electronic, and Funk/Soul. However, both the Classical (+37.82%) and Latin (+35.07%) genres have seen a sizable year-over-year increase in sales.

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