ESPN因YouTube Red的權利問題,將其影片從YouTube上移除

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  • ESPN因YouTube Red的權利問題,將其影片從YouTube上移除

      201511/0902:48

    ◎美國有線電視體育聯播網ESPN,因YouTube即將推出的無廣告付費訂閱服務Red之權利問題,將其影片從YouTube上移除。即日起球迷若要收看ESPN的影片可以至官方網站。

    ◎每個月收費10美元的Red結合了無廣告收看模式與無限制的隨選音樂,於10月28日在美國率先推出。YouTube表示,所有該服務上的影片創建者都必須加入Red,否則在美國的YouTube上,不管是付費訂閱的Red或免費有廣告的一般YouTube皆無法顯示其影片。YouTube還說,其網站上影片的99%的創建者都已經和他們簽約,包括ESPN的母公司華特迪士尼公司;ESPN和YouTube的發言人至今都拒絕表示是什麼樣的法律問題阻礙了ESPN的加入。

    ◎Needham & Co.公司的媒體分析師Laura Martin提到,很有可能是ESPN和有線及衛星公司如Comcast Corp.既存的合約阻礙了ESPN加入YouTube的訂閱方案簽約。Laura Martin還提到,ESPN和付費電視經銷商簽署的是多年合約,Comcast不可能重新協議還要八年左右才到期的合約,若YouTube想要讓ESPN回頭,勢必得要有所屈服。

    詳細內文:

    ESPN has begun removing its videos from YouTube due to rights issues surrounding next week's launch of YouTube's ad-free subscription service, Red.

    Fans can go to ESPN's own websites for its videos, the sports network said Friday.

    The $10-per-month Red service launching Wednesday combines ad-free viewing with unlimited on-demand music. YouTube has said that creators have to participate in Red to have their videos show on YouTube in the U.S., even on the free ad-supported side. It has said creators behind 99 percent of all content watched on the site have signed on, including ESPN's parent, The Walt Disney Co.

    Spokeswomen for both ESPN and YouTube on Friday declined to say what legal issues might impede its participation.

    Media analyst Laura Martin of Needham & Co. said it is likely that ESPN's pre-existing contracts with cable and satellite companies like Comcast Corp. prevent it from participating in YouTube's subscription plan.

    "It has to leave YouTube so it doesn't get sued by its pre-existing partners," she said.

    ESPN's contracts with pay TV distributors are multi-year deals. Comcast's can't be renegotiated before expiring around eight years from now, Martin said. "I think YouTube will have to cave if they want ESPN back."

    On ESPN's main YouTube channel, the most recent videos are now 4 years old, but some specific channels like ESPN First Take have videos that are new as of Friday.

    YouTube began sending out new contracts to its creators six months ago to sign new terms that would allow them to participate in new revenue from Red subscriptions. Those that don't participate would have their videos turned to private in the U.S., effectively turning them off for all but the uploader.

    YouTube is part of Google, a division of the newly created holding company Alphabet Inc.

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