Live Nation將《Mountain Jam》音樂節搬到Bethel森林舉行

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  • Live Nation將《Mountain Jam》音樂節搬到Bethel森林舉行

      201906/1215:19

    ◎14歲的《Mountain Jam》音樂節從紐約的Hunter Mountain搬到Bethel森林舉行,6月13日至16日將迎接該露營音樂節至今為止最多人參加的一屆。

    ◎從卡茨基爾山峰轉到Bethel森林從農場改成露天劇場的演出是一件複雜的舉動,但是Live Nation的行銷及藝人預訂部門副總裁Dave Niedbalski表示,在東北地區對露營音樂節的需求不斷增長,意味著他在費城的團隊必須為《Mountain Jam》音樂節和他們每年夏天在該地區舉辦的另外兩個露營音樂節提出新的想法。Disco Biscuits的《Camp Bisco》音樂節於7月18日至20日在賓州斯克蘭頓的蒙太奇山區舉行,有Bassnectar、Odesza和Umphrey的McGee演出。接著的週末7月26日至28日在同一地點,是已故的Gregg Allman創辦的《Peach》音樂節的第八屆,演出者包括String Cheese Incident、Trey Anastasio Band和Phil Lesh & Friends。

    ◎今年《Peach》音樂節的第二舞台將設在蒙太奇山的滑水公園內,粉絲們可以在巨型波浪池及公園內的漂流河中觀看表演。至於《Mountain Jam》音樂節,其創始人Gary Chetkof今年與Live Nation建立了新的合作夥伴關係,將活動場地從Hunter Mountain搬到南邊距離2小時的Bethel森林藝術中心舉行,這裡是1969年Woodstock音樂節的舉辦地,2006年建立了一個17000個座位的露天劇場。

    詳細全文:

    The 14-year-old Mountain Jam has outgrown its home, moving from New York's Hunter Mountain to Bethel Woods in anticipation of the camping festival's best attended year to date, June 13-16.

    It's a complicated move from the Catskills peaks to the dairy-farm-turned-amphitheater in Bethel Woods, but Live Nation's v.p. of marketing and talent buyer Dave Niedbalski says growing demand for camping festivals in the Northeast means his Philadelphia-based team has to come up with new ideas for Mountain Jam and two other camping festivals they put together each summer in the region.

    There's the Disco Biscuits's Camp Bisco July 18-20 at Montage Mountain in Scranton, Pennsylvania, with Bassnectar, Odesza and Umphrey's McGee -- an event Niedbalski calls the "venn diagram of where electronic meets jam."

    That's followed the next weekend by the eighth year of the late Gregg Allman's Peach Music Festival, July 26-28, also at Montage Mountain, with headliners the String Cheese Incident, Trey Anastasio Band and Phil Lesh & Friends. Known for its collaborations, the festival usually referred to as "the Peach" announced May 22 it was adding a multi-artist session this year with Warren Haynes and Grace Potter, plus the launch of the fest's first guitar pull, a southern rock traditional jam sequence featuring Vulfpeck collaborator Cory Wong, Percy Hill, Magic Beans and Joanne Shaw Taylor.

    "The guitar pull started with country singers sitting on the front porch playing guitar, down in the South," says Niedbalski. "Back then, they might have only had one or two guitars and they would pass it around and play and write songs together."

    The format has evolved with mainstream country radio with singer-songwriters and studio musicans, but it's still not utilized much in the jam scene, Niedbalski explained. Scott Sharrard, Allman's long time music director, has been tapped to lead the Peach Fest guitar pull, which Niedbalski describes as "a guitar pull for shredders and players that's a cross-section of the best of jams, blues and the rock world."

    This year, the Peach's second stage will be inside Montage Mountain's waterslide park with fans able to watch performances from a giant wave pool as well as inside the park's lazy river.

    "Instead of people hanging out at their campsites all day, like they do at most festivals, were able to extend the day with the water park," Niedbalski says.

    As for Mountain Jam, founder Gary Chetkof entered into a new partnership this year with Live Nation to move the fest two hours south of Hunter Mountain to Bethel Woods Center for the Arts, home of the 1969 Woodstock festival and a 17,000-seat amphitheater that opened in 2006.

    "It's just one of the most gorgeous sites you could possibly go to with lush rolling fields and an immaculate amphitheater," Niedbalski explains. "Everyone can camp in their car, and once we grow out of the amphitheater, you can use the original Woodstock fields to expand. Gary loves Hunter Mountain and there's still a lot of fondness from fans but this site was just one of those things we couldn't pass up."

    That includes a large footprint and infrastructure with permeneant artists dressing rooms, staging and bathrooms. Mountain Jam will feature a hemp mini-festival, walking tours of nearby trails and local food vendors from the artist villages in upstate New York.

    Each festival has its own unique identity, he explained, saying, "Peach is jam band festival with a Southern rock heart, whereas Mountain Jam has always been programmed with jam, rock and Americana," including this year's appearance by the Avett Brothers, Dispatch and Lukas Nelson & the Promise of the Real.

    "We're creating curated experiences that deliver exactly what people want," Niedbalski said. "We have everything from RVs to tent camping, car side camping and glamping rentals with preset up tents, beds and concierge services. We build a village for a weekend and utilize the experience and commonality of camping to help build the community around the festival."

     

    Billboard

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