Spotify在擁有全球最富裕國家的中東和北非地區收費卻是其他地區的一半

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  • 作者: 音樂地圖
  • Spotify在擁有全球最富裕國家的中東和北非地區收費卻是其他地區的一半

      201812/0303:10
    ◎Spotify近日在中東和北非(MENA)推出,消息表示它在當地的收費是每月約5美元,是美國和歐洲收費的一半。有趣的一點是,雖然一些中東和北非國家的人口富裕度較低,但有些國家的富裕程度是遠超過美國和大多數歐洲國家。

    ◎Spotify和其他音樂串流媒體在不同地區會有不同的費率,通常是根據他們的支付能力。當串流媒體收費較少時,唱片公司和藝人的收入就會比較少,因為他們是根據收入的百分比來支付的。較低價格背後的理論是,在較不富裕的國家(通常也有較高的盜版率)要從音樂的使用上賺到錢比不賺錢更為困難。但是,雖然中東和北非地區的一些國家是貧窮的,有些國家卻是世界上最富有的國家之一。

    ◎目前尚不清楚Spotify是否會在中東和北非地區的所有國家推出,但它已經在沙烏地阿拉伯和阿拉伯聯合大公國以「邀請制服務」運作。阿拉伯聯合大公國是世界上最富裕的國家之一,人均國內生產總值為68,250美元,而沙烏地阿拉伯排在美國之後是世界第12富裕國家,人均國內生產總值為55,260美元。在沙烏地阿拉伯和阿拉伯聯合大公國,Spotify的每月收費分別為19.99沙烏地里亞爾和19.99迪拉姆,大約是5.33美元。

    ◎Spotify不是唯一一個向中東和北非地區用戶收取其他地區將近一半價格的串流服務,Deezer和阿拉伯本地的串流服務Anghami每月收費也是約5美元。

    詳細全文:

    Spotify is on the verge of launching in the Middle East and North Africa (MENA), and with that comes news it will charge the local equivalent of about $5 per month , or half of what it charges in the US and Europe. But while some MENA countries have less affluent populations, several are far richer than the US and most European countries.

    Spotify and other music streamers charge different rates in different regions, generally based on their ability to pay. When streamers charge less, labels and artists earn less, because they are paid based on a percentage of revenue. The theory behind lower prices is that making some money from the use of music in less affluent countries, which often also have high rates of piracy, is far more desirable than making no money.

    But while some countries in MENA are poor, others are among the richest in the world.

    It is not clear that Spotify is launching in all of the countries that make up MENA: Algeria, Bahrain, Djibouti, Egypt, Iran, Iraq, Israel, Jordan, Kuwait, Lebanon, Libya, Malta, Morocco, Oman, Qatar, Saudi Arabia, Syria, Tunisia, United Arab Emirates, West Bank and Gaza, and Yemen. Ethiopia and Sudan are also sometimes included.

    But is it already operating as an "invite only service" in Saudi Arabia and the UAE. The United Arab Emirates are among the richest countries in the world with a per capita GDP of $68,250 and Saudi Arabia ranks just behind the U.S. at 12th richest with a $55,260 GDP per capita. In Saudi Arabia and UAE, Spotify is said to be charging 19.99 Saudi Riyal and 19.99 dirham respectively, which is about $5.33 USD per month.

    Other wealthy MENA countries include #1 Qatar at $124,930 GDP per capita, #7 Kuwait with $69,670 GDP per capita and #1 Bahrain at $51,850 GDP per capita.

    Spotify will not be alone in charging almost half price to MENA users. Deezer and Arab based Anghami also charge around $5 per month.

    Hypebot

    https://bit.ly/2PlmPkq